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Email is one of the key ways you can communicate with your guests as a hotelier

Having your guests' email addresses allows you to open a communication channel with your guests – you can personalise their stays before they arrive, ask for feedback when they leave, and market to them in the future to encourage loyalty.

Often, however, incorrect email capture gets in the way of this ideal life-cycle. Capture rates of valid email addresses are notoriously low in many hotels thanks to spelling errors, incorrectly supplied or collected data or just illegible handwriting.

Checkout this free graphic to see what tips we have for you to reduce the number of bounced emails you send and increase your capture rate.

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